Mastering Virtual Exhibitions: What Every Exporter Needs to Know

Training & Workshops

Virtual exhibitions are now a core part of global trade and they’re here to stay. But how do you stand out in a digital expo hall? Whether you’re preparing for INSP @ MIHAS, virtual business matching, or other programs on MDT, this guide is for you.

What is a Virtual Booth?

Your virtual booth is a digital space where buyers can view your company profile, product catalogue, and schedule meetings with you — all online.

How to Make the Most of It:

  • Prepare a Digital Catalogue or Brochure
    Make it easy for buyers to skim and download your product details.

  • Use Videos to Your Advantage
    A short product walkthrough or company intro can set you apart.

  • Set Up Your Booth Ahead of Time
    Don’t wait until the last minute — a well-prepared booth signals professionalism.

  • Engage During Meetings
    Be responsive, professional, and ready with answers to buyer questions.

Common Mistakes to Avoid:

  • Leaving the booth empty or with missing files

  • Using low-resolution or blurry images

  • Not showing up for scheduled meetings


📣 Want to learn hands-on from trade experts?
Join our Mastering Digital Trade and Virtual Exhibition Management – Register for Training

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Tags: Training & Workshops
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